who we are
We are a community of ultimate frisbee enthusiasts — a global network dedicated to growing the sport because it grows us as humans.
Founded in 2010 as a simple streaming project, ULTI.TV has evolved into a mission-driven platform that brings Ultimate Frisbee to audiences worldwide. We are a volunteer-powered organization with chapters emerging globally, united by a shared commitment to spirit, community, and the transformative power of sport.
From livestreaming games to training volunteers, from archiving history to connecting communities — we exist to make Ultimate accessible, free to watch, and rooted in the values that make it special. We are reimagining what it means to support a sport, asking hard questions about ownership, purpose, and how to protect our mission for the long term.
our vision
Imagine the future of Ultimate

We picture a world where Ultimate Frisbee events attract full grandstands every weekend — with families, friends, and communities gathering at local fields, cheering together. People cycling, driving, taking the train to watch matches in small charming venues or just on the sidelines with camping chairs.
On the field: players competing with spirit at the center. A fair, meaningful game where athletes are responsible for the calls. Tickets are affordable because the whole event is sustainable, volunteer-powered, and community-driven.
Meanwhile, in homes across the world, matches are broadcast freely — on TVs, laptops, phones. People gather around like they do for football or rugby, but with more conversation, more curiosity, more connection. Sports bars show the games. People look up. They pay attention. They cheer. They care.
Imagine this every weekend. In multiple places at the same time. Not every match needs to be a world cup final — just fair, spirited, and easy to watch. This is the future we envision.
our purpose
What are we here to do?
ULTI.TV isn't just about livestreaming games. We exist to serve the ultimate community in multiple ways:
Grow the sport of Ultimate Frisbee
Because it grows us as humans
Archive history
Preserve the evolution of the sport for future generations
Train people around the world
Build chapters and teach volunteers to create professional coverage
Tell meaningful stories
Highlight players, communities, and moments that matter
Support tournaments
Provide professional coverage for events worldwide
Connect communities
Bridge distances and bring players and fans together
Keep the sport free and accessible to watch
No paywalls, no barriers — just open access for everyone
These purposes guide us as we rethink how the organization is structured for long-term mission success.
our values
What we believe in
We believe a culture can be many things at once — competition, excellence, joy, inclusion, responsibility, fun, professionalism, creativity, and learning. We want to build something that is both playful and human, yet professional and scalable.
Competition & Excellence
We celebrate high-level play and the pursuit of greatness in the sport.
Joy & Fun
Ultimate should be enjoyable for players, crews, and fans alike.
Inclusion & Responsibility
Everyone has a place in this community, and we take that responsibility seriously.
Professionalism & Creativity
We deliver reliable, high-quality coverage while encouraging innovative storytelling.
Global & Local
Local chapters operate independently with their own character, while staying aligned globally through shared values and systems.
protecting our mission
Mission first, always
We asked ourselves a critical question: Who should control ULTI.TV?
The founders? The crew? The chapters? The community? Investors? Or the mission itself?
We've all seen what happens when organizations drift under shareholder pressure or purely commercial priorities. We've seen purpose-driven companies get acquired and lose their way. Ultimate deserves better.
We are exploring a structure where:
- •
The mission is legally protected and untouchable
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No one can acquire ULTI.TV away from its core vision
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Profits are reinvested in community growth, new chapters, and global expansion
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Purpose always comes before profit
This isn't just idealism — it's a commitment to ensuring that what we build today serves the ultimate community for generations to come.
join the conversation
Your input matters
ULTI.TV cannot fulfill its mission without you — our supporters, crew members, staff, commentators, editors, players, fans, and everyone in between. You are all important stakeholders in what we're building.
The questions we're asking ourselves about purpose, values, ownership, and culture are not ours alone to answer. This is the beginning of an ongoing discussion about our transformation after 15 years — and what the next 15 years will hold.
We want to hear from you. Your perspectives, your ideas, your vision for what ULTI.TV can become.
Read more on blog.ulti.tv →